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Trusted by 120+ pest control firms across the UK Average 3.4× more inbound calls in 6 months
Pest control marketing specialists

Pest control marketing
that makes the
phone ring.

The phone rings. That's the whole strategy. We work with pest control companies and nobody else: SEO, AI search, paid ads, websites and Google Business Profile, all pointed at one number, which is booked jobs in your service area.

Get your free growth audit See client results
3.4×more inbound calls
£38avg. cost per lead
120+UK firms served
Google Ads+186%call volume, 90 days
Local pack#1in 14 of 16 towns
Accredited & partnered with
BPCA memberGoogle PartnerMeta Business PartnerNPTA
Services

Everything a pest control company needs to dominate its patch

Take one service or the full programme. Either way you get a specialist team, not a generalist agency guessing at your market.

01

SEO for pest control

Town-by-town organic visibility for the searches that convert: wasp nests, rodents, bed bugs, commercial contracts.

Service + location page architectureTechnical fixes and Core Web VitalsLocal link building and citations
02

GEO / AI search (AIO)

AI assistants now answer “who's the best pest controller near me”. We make sure the answer is you.

Entity and schema groundworkAnswer-shaped content and FAQsVisibility tracking in ChatGPT, Gemini, AI Overviews
03

Paid advertising

Google Ads, Local Services Ads and Meta run as one system, weighted to whichever channel books the cheapest jobs this month.

Emergency call-out search campaignsGoogle Guaranteed LSA setup and disputesSeasonal Facebook and Instagram offers
04

Website design & development

Fast, credible, mobile-first sites built for a customer who's standing in their kitchen looking at a rat.

Click-to-call and booking-first layouts42-page local coverage builds as standardHosting, care plan and CRM integration
05

Google Business Profile

Optimisation and ongoing management of the single biggest lead source most pest firms own — and neglect.

Categories, services and geo-grid rankingWeekly posts, photos and Q&AReview generation and response handling
06

Call tracking & reporting

Every call, form and WhatsApp enquiry attributed to the campaign that created it, so budget follows revenue.

Dynamic number insertionCall recording and lead scoringOne dashboard, monthly strategist call
How we work

A 90-day plan, then a rhythm you can rely on

No 12-month lock-ins. No 40-page reports nobody reads. You get a named strategist, a monthly call, and a dashboard that shows booked jobs.

Start with an audit
Week 1Audit & benchmarkVisibility, ad accounts, profile and site measured against three local competitors.
Week 290-day planAgreed priorities, targets and a realistic lead forecast by channel.
Weeks 3–12Build & launchSite, pages, campaigns and profile work shipped in fortnightly sprints.
OngoingOptimise & reportMonthly call, live dashboard, budget moved to whatever books jobs.
Results

Numbers our clients can bank

Case study — 8-van residential firm, West Midlands

From 40 to 190 inbound enquiries a month in two seasons

New site, 42 town landing pages, LSAs switched on for emergency wasp and rodent work, and a review engine that took them from 38 to 310 Google reviews.

+375%
enquiries
£29
cost per lead
4.9★
310 reviews
Read all case studies →
“We stopped buying leads from portals within four months. The work pays for itself twice over.”
DWDan WhitcombeDirector, Whitcombe Pest Solutions
“First agency that understood our season. They ramp wasp spend in June and pull it back in November without being asked.”
PRPriya RavalOwner, Kestrel Pest Control
Pricing

Clear monthly prices, rolling monthly

Ad spend is separate and paid direct to the platform. Cancel with 30 days' notice. Full pricing and bundles →

Google Business ProfileOptimisation, setup, weekly posts and ongoing maintenance.From £50/month
Full initial optimisationWeekly posts and new contentReviews engine and responsesMonthly reporting
Service details
Website design & buildBespoke site and brand, spread over a 12-month term.From £100/month × 12
Bespoke design and developmentBrand packaging: logo, colours, typeHosting, security and managementUp to 2 edits per month
Service details
Local Services AdsGoogle Guaranteed placement, fully managed.£150/month
Verification and licence checksBudget and service-area tuningJunk lead disputes filed for youMonthly reporting
Service details
Google Ads & MetaSearch and social campaigns for urgent and contract work.From £250/month
Campaign setup or account rescueOngoing optimisation and testingSeasonal budget managementMonthly report
Service details
SEOOrganic visibility across every town and treatment.From £450/month
Content creation every monthOn-page and technical SEOLocal authority buildingMonthly report and call
Service details
GEO / AI search (AIO)Getting named by ChatGPT, Gemini and AI Overviews.From £450/month
Prompt research and baselineEntity and schema groundworkAnswer-shaped contentMonthly report, up to 3 prompts
Service details
FAQ

Questions pest control owners ask us first

How much does pest control marketing cost?

Management fees start at £50 a month for Google Business Profile and £450 a month for SEO. Most one or two van firms start around £280 a month with a profile and a Google Ads account. Ad spend is separate and paid direct to Google or Meta, so you keep control of the budget.

How long before I see more leads?

It depends entirely on the channel. Google Ads and Local Services Ads produce enquiries in the first two weeks. Google Business Profile work usually moves map pack calls within a month. SEO takes three to six months to show and twelve to reach its stride, which is why most clients run a paid channel alongside it rather than waiting.

Do you work with more than one pest control company per area?

No. We take one client per service area, so we are never optimising two firms against each other for the same search. Tell us your patch and we will confirm within a day whether it is still open.

Do I have to sign a long contract?

There is an initial 90 day plan so the work has time to land, then it runs monthly with 30 days' notice. The only exception is a website build, which runs over its 12 month term.

Which channel should I start with if my budget is tight?

Google Business Profile, almost always. For most pest firms the map pack already delivers more calls than the website, and it is the cheapest thing on our list to fix. Once that is working we usually add paid search, then SEO once the cash flow supports a longer play.

Do you only work with pest control companies?

Yes, and it is the whole point. We already know your seasonality, your call-out radius, your margins on a £45 mouse job versus a commercial contract, and your BPCA obligations. You will never pay us to learn your industry.

Free growth audit

See exactly where your leads are leaking

A 20-minute walkthrough of your search visibility, ad accounts and Google profile, benchmarked against three competitors in your area. Yours to keep.

Book my audit 0800 123 4567